TY  - GEN
AU  - Philip Kotler
AU  - Kevin Lane Keller
AU  - Alexander Chernev
AU  - Jagdish N. Sheth
AU  - G. Shainesh
TI  - Marketing Management 
SN  - 9789356060456
U1  - 658.8  
PY  - 2022///
CY  - Noida
PB  - Pearson India
KW  - Marketing Management
ER  -